Release of documentary The Dilemma of Qilian Mountain's Glacier Water
The post-production of The Dilemma of Qilian Mountain's Glacier Water has been finished and we are gladly releasing this documentary focusing on the glacier and water resources in China's Qilian Mountains range.
The documentary was co-produced by Snow Alliance and Zulihe Media. We started filming in September 2013 in various places in the Qilian Mountains, including the Transparent Mengke Glacier, the Qilian Mountain's Glacier Water plant in Jinfosi Town in Gansu and the Yanchiwan National Nature Reserve etc. Filming was completed in June 2014. The documentary has English subtitles, and we invite you to watch the full version at here, or take a glance at our 4 min short version.
Brief description of The Dilemma of Qilian Mountain's Glacier Water
In China, the industry of bottled drinking water has grown fast in recent years. In addition to tap water and common mineral waters, glacier water has been introduced to the market as luxury drinking water. In 2012, 10% of China’s domestic bottled water market share was taken by glacier water. This percentage has been growing since then along with the population’s concern about the safety of drinking water. It is estimated that the market capacity of China’s high end drinking water will reach 12.5 billion yuan by 2016, and will continue to expand at the rate of 40~50% per year.
The Qilian Mountains are located in the northeastern part of the Qinghai-Tibet Plateau. This area is one of China’s four major water sources. 1,931 square kilometers of glaciers with 93 square kilometers of ice reserves are stored here.
Glacial meltwater is one of the purist gifts nature has given human beings. With climate change and increasing water pollution, the protection and suitable use of glacier water resources has become a new challenge faced by the whole society.
The construction of the industrial base to exploit Qilian Mountain’s glacier water has drawn great attention, as it will be the mineral water plant closest to large-scale human activities in China. What impact will the industrial base bring to the locals? What is the current situation of its source water, the Qilian Mountains glaciers? Is this a proper location to build such a large-scale industrial base? Further information is needed.
The post-production of The Dilemma of Qilian Mountain's Glacier Water has been finished and we are gladly releasing this documentary focusing on the glacier and water resources in China's Qilian Mountains range.
The documentary was co-produced by Snow Alliance and Zulihe Media. We started filming in September 2013 in various places in the Qilian Mountains, including the Transparent Mengke Glacier, the Qilian Mountain's Glacier Water plant in Jinfosi Town in Gansu and the Yanchiwan National Nature Reserve etc. Filming was completed in June 2014. The documentary has English subtitles, and we invite you to watch the full version at here, or take a glance at our 4 min short version.
Brief description of The Dilemma of Qilian Mountain's Glacier Water
In China, the industry of bottled drinking water has grown fast in recent years. In addition to tap water and common mineral waters, glacier water has been introduced to the market as luxury drinking water. In 2012, 10% of China’s domestic bottled water market share was taken by glacier water. This percentage has been growing since then along with the population’s concern about the safety of drinking water. It is estimated that the market capacity of China’s high end drinking water will reach 12.5 billion yuan by 2016, and will continue to expand at the rate of 40~50% per year.
The Qilian Mountains are located in the northeastern part of the Qinghai-Tibet Plateau. This area is one of China’s four major water sources. 1,931 square kilometers of glaciers with 93 square kilometers of ice reserves are stored here.
Glacial meltwater is one of the purist gifts nature has given human beings. With climate change and increasing water pollution, the protection and suitable use of glacier water resources has become a new challenge faced by the whole society.
The construction of the industrial base to exploit Qilian Mountain’s glacier water has drawn great attention, as it will be the mineral water plant closest to large-scale human activities in China. What impact will the industrial base bring to the locals? What is the current situation of its source water, the Qilian Mountains glaciers? Is this a proper location to build such a large-scale industrial base? Further information is needed.